Steering the LloydsPharmacy design team, I introduced a fresh aesthetic to their social platforms, enhancing engagement with more compelling content. Pioneering a cross-channel video strategy and innovative retail advertising packages, I targeted new audiences, bolstered online sales, and fostered follower growth.
- Created animated advertising for social
- Managed photoshoots from concept to retouching
- Shot and edited video content
- Lead a creative team of 4 designers